CBX Daily 11/13/2025

Today, Drake vs Kendrick Proves Hip-Hop’s Most Valuable Currency Is Attention…
…but before the beat drops, McDonald’s Bilingual Ads Just Served Up $2.3B in U.S. Profits.

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Bilingual Ads Help McDonald’s U.S. Growth Hit $2.3B Profit

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McDonald’s (MCD -0.09%) may serve fast food, but its cultural playbook is built for the long haul. In Q2 2025, the company posted an impressive 8.9% year-over-year increase in U.S. same-store sales, helping push net income to $2.3 billion, driven in large part by culturally specific campaigns, bilingual marketing, and franchise equity programs.

Drake vs Kendrick Proves Hip-Hop’s Most Valuable Currency Is Attention

Chronic kidney disease (CKD) has long been a silent killer and the global healthcare system is hemorrhaging value in dealing with it. Far too many patients reach dialysis or transplant status without intervention as CKD affects more than 850 million people worldwide, and the cost burden is staggering. That’s the massive opportunity DeLorean AI is targeting by using precision predictive analytics to spot renal decline years before dialysis becomes inevitable.

Drake vs Kendrick Proves Hip-Hop’s Most Valuable Currency Is Attention

Rap beefs keep artists on their toes and are essential in keeping the HipHop culture alive. In 2007, two big rap stars took the hip-hop beef tradition to lucrative heights. Kanye won by selling 266,000 more albums than 50 Cent that day, totaling over 1.6 million units combined, making the industry over $20 million in one day. The revenue of the U.S. music industry totaled $11.8 billion for the year.

Hip-Hop Meets Hedge Funds: Wall Street’s New Obsession With Global Sounds

Music has always been a vessel for cultural storytelling, yet today it’s also a powerful economic engine. Major labels and institutional investors are betting heavily on diverse-led streaming genres including hip-hop, Afrobeats and regional Mexican music are transforming cultural flavor into stock value and market momentum.

The Birkin Bag Resale Market Is On Fire

In the world of luxury fashion, few items hold as much allure and prestige as the Hermès Birkin bag. Renowned for its exquisite craftsmanship and exclusivity, the Birkin bag has become a symbol of wealth and status as the resale market for these bags has doubled in five years. Hermès also benefited from some free marketing as well, thanks to rappers like Cardi B and the City Girls, constantly showcasing their collections.

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