CBX Daily 10/30/2025

Today, Seniors 65+ Power Racial Equity In The American Workforce……but first, let’s start with how P&G’s Inclusion Playbook is Turning Social Impact Into Sales Impact.

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P&G’s Inclusive Supplier Spend Boosts Brand Trust, Sales Growth

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Procter & Gamble (PG -1.32%) isn’t just marketing to Black and Latino consumers, it’s building with them. The world’s largest consumer goods company is deepening its cultural playbook, with inclusive campaigns and supplier equity spending that’s as authentic as it is effective.

Seniors 65+ Power Racial Equity In The American Workforce

Smart cities worldwide face a basic challenge because they don’t work well when disasters strike, despite their advanced technology. A detailed Deloitte study shows that 66% of 167 cities are investing heavily in AI and 80% will do so over the next three years, yet many can’t handle disruptions. This is where the “Omni Cities” concept, resilient, equitable and adaptable urban ecosystems with integrated AI nervous systems, is reshaping the future of our civic tech agency.

Trust Is the Real Infrastructure Behind Tomorrow’s Smart Cities

Smart cities worldwide face a basic challenge because they don’t work well when disasters strike, despite their advanced technology. A detailed Deloitte study shows that 66% of 167 cities are investing heavily in AI and 80% will do so over the next three years, yet many can’t handle disruptions. This is where the “Omni Cities” concept, resilient, equitable and adaptable urban ecosystems with integrated AI nervous systems, is reshaping the future of our civic tech agency.

Black Construction Leaders Are Turning Blueprints Into Generational Wealth

Brick by brick and beam by beam, diverse-owned construction firms are navigating an industry long marked by structural inequality and rebuilding the narrative around wealth and housing access. In 2025, Black-owned construction companies account for just 6.8% of all U.S. construction firms, according to Contractor News. Yet, there is a rising wave of apprenticeships, capacity-building platforms, and legacy firm innovation shows these businesses have immense staying power.

America’s Nostalgia Economy Powers a New Sales Surge

From classic rock vinyl to anime-inspired video games, collectibles are enjoying a resurgence. Fueled by fandom, nostalgia, and even social media buzz, buyers are seeking out physical media and memorabilia and increasingly finding them on digital marketplaces. Analysts estimate the global collectibles market has topped $496 billion in 2025, driven by cross-generational appeal, scarcity, and the thrill of the hunt.

Keep pushing your week on a high note 🎧
This week’s CBX Vibe: “Doing Best” by Hit-Boy — a reminder that consistency still wins louder than the noise.