CBX Daily 10/17/2024

Author

Sabrina Lynch
October 17, 2024

Today, healthcare access in America continues to fall, but let’s start with how PepsiCo’s Siete acquisition is standing tall…

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Cultural Intelligence Download

PepsiCo Bets Big With Siete Chips In $1.2 Billion Acquisition

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PepsiCo is tapping into the purchase power of multicultural communities by snapping up Mexican-American Food Brand Siete Foods for a nifty $1.2 billion. Founded a decade ago, Siete’s specialty in producing nontraditional versions of traditional Mexican food with authentic-to-culture ingredients quickly took North America by storm. Having gained additional investment from South Texas-born actress Eva Longoria, the company is being added to PepsiCo’s portfolio to prop-up its “better-for-you” offerings. 

Health Care Is The New Luxury For Half Of America

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The rising cost of health care in the U.S. is becoming a critical issue as it now renders health care unaffordable for at least 47% of Americans. Access to affordable health care is essential for individuals to maintain their well-being and address medical needs. However, this is not the case. For every four people, one is unable to cater for their medical costs. Worse still, the demographic that is more vulnerable and at a higher risk of chronic conditions are those aged 50 and above and whose affordability index has dropped eight points.

It's Time To Level The Paycheck Field For Women Athletes

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Despite the rapid growth in fan engagement and viewership, female athletes face stark pay disparities compared to their male counterparts. Male athletes earn anywhere from 15% to 100% more than their female peers, a divide that persists even as events like the 2023 US Open draw record-breaking audiences. 

Tune-in Tuesdays!

African nations are voicing their frustrations by taking to the streets in the form of protests as they champion for change in governance, social justice, and economic equity. Are we on the brink of a significant transformation and are protests the way out?

A. “Exponential Potential” by Juliani – As protests grow, they can create significant pressure on governments and institutions, leading to real policy changes and shifts in governance that might have seemed unattainable initially.
B. “Live and Die in Afrika” by Sauti sol – There’s a profound dedication to the fight for social justice and equity and it’s a do or die situation.
C. “Uprising” by Wyre – Protests are a unified response from people who share common grievances and show a sense of solidarity. It may not be today but it’s the first step towards change.

What are your thoughts on this? Tune in next Tuesday to see which jam captures the prevailing sentiment!

A  |  B  |  C

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Last week’s results are in and it looks like it’s ‘Complicated’ It could be a shift to a healthier nation or companies are just looking to make the next quick buck. Who knows.

Black Millennials Getting On Track To Create Generational Wealth

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Millennials are set to become the largest generation and portion of the workforce in the U.S. though they continue to lag behind Baby Boomers when it comes to creating generational wealth. People 57 to 75 years old, control 53% of the country’s total wealth, and have a far larger share of the country’s wealth than millennials when they were the same age, 21% compared to the millennials’ 4.6%. Building generational wealth, financial assets passed down from one generation to another, is an uphill battle for millennials, particularly Black millennials whose financial legacy is imperative in closing the racial wealth gap.

High-End Homes Are In And Average Homes Are Out

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There's a shift happening in the real estate market and it is in an unexpected direction. For the first time ever, luxury homes have outpaced average homes in demand. Luxury home values have shown a 3.9% increase in 2024 compared to 2023. To put it in perspective, this growth rate surpasses the 3.2% annual appreciation seen in the values of typical U.S. homes. The growth rate is is even more pronounced in specific markets; in Richmond, for instance, luxury home values have skyrocketed to four times more.

Vibes of the Week

PepsiCo’s bet on Siete may be a "Late Checkout" but it’s worth it, as told Lil Durk and Hunxho in our CBX Vibes!